Welcome to Keyturn Real Estate (“we,” “us,” or “our”). We are committed to protecting the privacy and security of your personal information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your data when you visit our website, https://keyturn.ae/ (the “Site”), or use our services.
This policy is drafted in accordance with the UAE’s Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data (PDPL) and other relevant regulations.
Our contact email for any privacy-related questions is info@keyturn.ae.
2. Information We Collect
We may collect personal information that you voluntarily provide to us and information that is automatically collected when you use our Site.
a) Information You Provide Directly:
We collect personal information when you fill out forms, subscribe to our newsletter, or otherwise contact us. This may include:
Contact Information: Your full name, email address, and phone number.
Inquiry Details: Information you provide in the message fields of our contact or property inquiry forms, such as your property preferences, budget, and any other details relevant to your real estate needs.
Newsletter Subscription: Your email address when you subscribe to our marketing communications.
b) Information We Collect Automatically:
When you navigate our Site, we may automatically collect certain information about your device and Browse activity, including:
Log and Usage Data: Your IP address, browser type and version, operating system, the pages you visit on our site, the time and date of your visit, and the time spent on those pages.
Cookies and Similar Technologies: We use cookies to enhance your experience, remember your preferences, and analyze our website traffic. You can control the use of cookies at the individual browser level.
3. How We Use Your Information
We use the information we collect for various purposes, including:
To Provide Our Services: To respond to your inquiries, schedule property viewings, and provide you with information about properties for sale or rent.
To Communicate With You: To send you property listings, newsletters, marketing communications, and other information that may be of interest to you, where we have your consent to do so.
To Improve Our Website: To understand how users interact with our Site, to monitor and analyze usage and trends, and to improve the Site’s functionality and user experience.
For Legal and Security Purposes: To comply with our legal obligations and to protect the security and integrity of our business and our Site.
4. Legal Basis for Processing
Under the UAE PDPL, our legal basis for collecting and using your personal information is primarily based on:
Your Consent: You provide clear, specific, and unambiguous consent for us to process your data for a specified purpose (e.g., by submitting an inquiry form or subscribing to our newsletter).
Contractual Obligation: To take steps at your request prior to entering into a contract or to fulfill our contractual obligations to you.
Legitimate Interests: For our legitimate business interests, such as improving our services, provided that such processing does not override your rights and freedoms.
5. Data Sharing and Disclosure
We do not sell your personal information. We may share your data with the following third parties only in the ways that are described in this Privacy Policy:
Our Real Estate Agents: To allow them to follow up on your property inquiries.
Third-Party Service Providers: We may share data with vendors who perform services for us, such as website hosting, data analysis, and email delivery (e.g., CRM systems, email marketing platforms). These providers are obligated to protect your data.
Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities.
6. Data Security
We implement a variety of administrative, technical, and physical security measures to protect the confidentiality, integrity, and availability of your personal information. However, please be aware that no security measures are perfect or impenetrable, and we cannot guarantee absolute security.
7. Data Retention
We will retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy, or as required to comply with our legal obligations, resolve disputes, and enforce our agreements.
8. Your Data Protection Rights
Under the UAE PDPL, you have the following rights regarding your personal data:
The right to access: You can request copies of your personal data.
The right to rectification: You can request that we correct any information you believe is inaccurate or complete information you believe is incomplete.
The right to erasure (right to be forgotten): You can request that we erase your personal data, under certain conditions.
The right to restrict processing: You can request that we restrict the processing of your data.
The right to object to processing: You have the right to object to our processing of your personal data.
The right to data portability: You can request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.
The right to withdraw consent: You may withdraw your consent at any time where we are relying on consent to process your data.
To exercise any of these rights, please contact us at info@keyturn.ae.
9. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The updated version will be indicated by a revised “Effective Date” at the top of this policy. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.
10. Contact Us
If you have any questions or concerns about this Privacy Policy or our data practices, please do not hesitate to contact us at:
